Fashion designer Gaurav Gupta spins a fascinating narrative about combining purist hand-looms with sparkling crystals to create unique, sustainable offerings. He talks about how the dichotomy of left-brained and right-brained ideas influenced his choice to venture into uncharted territory.

Gaurav Jai Gupta, hand-loom purist at heart, was selected to be a part of the ‘Shared Talent India’ project in 2009 by the Centre of Sustainable Fashion. The Wills Lifestyle Fashion Week 2010 witnessed the debut of Gaurav’s collection in India. He was also one of the finalists at British Council and ELLE’s Young Creative Fashion Entrepreneurship Awards, 2010, India. Under his studio Akaaro, he has designed hand-woven accessories, clothing, and artifacts for interior spaces. He continues to work with world-renowned brands like Jimmy Choo and Swarovski.